Pure Puja app from Cycle Pure Agarbathies makes puja simple and accessible to all

Cycle Pure Agarbathies brings “PurePuja”, a new digital initiative to connect devotees to divine content, across India. The app has been conceptualized with the intention to facilitate passing on cultural values and traditions easier. The app will also provide shlokas and the authentic procedure to do pujas or rituals at home.

Published On: 2018-07-04

Bengaluru, June 28, 2018: Cycle Pure Agarbathies brings “PurePuja”, a new digital initiative to connect devotees to            divine content, across India.  The app has been conceptualized with the intention to facilitate passing on cultural values          and  traditions easier. The app will also provide shlokas and the authentic procedure to do pujas or rituals at home.

 

Pure Puja aims to bridge this gap with its growing library of shlokas, mantras and puja videos. The shlokas and mantras are provided with sub-titles to enable recital when they hear them. Users can also freely access daily, weekly and monthly vedic horoscopes based on their rashi.
 

“This is a wonderful innovation. The atmosphere created during the rituals were very close to the actual temple. The      processes of puja are explained very well; the instructions were very precise” said Ruchika, who performed  Gruha       pravesha puja through PurePuja app at Mysore.

 

Commenting on this initiative, Mr. Arjun Ranga, Managing Director, Cycle Pure Agarbathies, said, “We have                   been providing solutions to devotees to offer his prayers to God. With the use of technology, we wanted to make it more      convenient for devotees to pay his obeisance to God. This app gives a devotee access to more divine content.”

 

Apart from these free services, a user can also book qualified and background verified purohits for performing the pujas or buy puja kits if they would like to perform the puja themselves. Premium astrology reports are also among the offerings from PurePuja. Currently, users from Bangalore and Mysore can avail purohit booking services through PurePuja. However, puja kits and astrology reports can be bought from anywhere in India.

Initially, I was not very comfortable when my friend recommended about purepuja.com, since I was not very sure, how online  app will handle puja but PurePuja was amazing. To my surprise, everything was taken care by the team as confirmed. Also,      the poojari was able to communicate to us in our language and performed the puja as planned. Thanks to Pure Puja team who    made our special day much more special. I strongly recommend purepuja.com to all my friends. – Karuppiah who performed Gruhapravesha puja through PurePuja at Bangalore.

PurePuja mobile application is available for Android and iOS users. PurePuja can also be accessed from the website https://www.purepuja.com

 

About NR Group

 The Mysuru-based NR Group was founded by Shri N. Ranga Rao in 1948. A true visionary and philanthropist, Shri. Ranga Rao created the ubiquitous Cycle Pure Agarbathies which has today become the largest selling incense stick brand in the world. From a home-grown enterprise, NR Group has evolved in to a successfully run business conglomerate with established presence in India and abroad. The Group has diversified into various business categories like functional air care products (Lia brand of room fresheners and car-fresheners), wellness home fragrance products (IRIS) under Ripple Fragrances, floral extracts (NESSO) and Rangsons Technologies. Today it is truly an Agarbathi to Aerospace conglomerate as it is also involved in making parts for defense helicopters.  The organization has largely committed towards social responsibilities and fulfils them, through its charity arm ‘NR Foundation’. NR Group today is managed by the third generation of the Ranga family. For more information on NR Group, please visit http://www.nrgroup.co.in/

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Mr. Arjun Ranga, Managing Director, Cycle Pure Agarbathies, said, We have been providing solutions to devotees to offer his prayers to God. With the use of technology, we wanted to make it more convenient for devotees to pay his obeisance to God. This app gives a devotee access to more divine content.
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